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Chinese Marketing Blog – Latest News and Insights about China

Online Auctions Prove to be a Big Hit

Thanks to China's rapidly developing internet sector, more consumers are enjoying the excitement of bidding on online auction sites, and why wouldn't they? People love the idea of picking up a bargain -- and for the Chinese demographic, this is doubly so. Here we'll take a...

Weibo is back and here is how they did it!

Whether to promote brands, build customer relationships or just engage with their audience, Weibo has always been a vital tool in Chinese marketing. Although Weibo suffered heavily in 2011 from the rise of WeChat; over the last several years, Weibo's team has been working tirelessly and are now...

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